• The impact of social media on the network

Social media, a website and technology that allows people to write, share, comment, discuss and communicate with each other, has developed in the Internet and has become an important source for people to interact with each other and learn about current events. The information it disseminates has become an important part of people’s browsing on the Internet, not only creating hot topic one after another in people’s social life, but also influencing the audience in an invisible way. twitter, as a kind of social media, has shown great strength in the process of online communication in recent years, and has become an indispensable part of the online news communication team.

•  How are we motivated to participate in networked publics?

A variety of information technologies have been used to promote online participation, including email, websites, social media (SNS) such as Twitter and Facebook, and mobile apps app. forms include online citizen opinion surveys, online committees, online policy discussion boards, citizen monitoring, etc. It is clear that there is a growing body of research investigating factors that influence online participation to achieve higher levels of citizens’ engagement.

•  Risks & rewards of public communications

Rewards of public communications include:

1. The ability of public communication to give prominence to individuals, groups, social issues, and social actions through various forms of news coverage, making them the focus of social attention.
2. The function of reaffirming social norms: By making deviations from social norms public, mass media can evoke universal condemnation and place violators under strong social pressure, making them The mass media, by publicizing deviations from social norms, can evoke widespread social condemnation and place violators under strong social pressure to comply with social norms by making them feel “institutional pressure” to uphold them.

Risks of public communications include:

1. Long-term effect on the audience. The media provide a pseudo-environment in which overindulgence in popular entertainment and illusionary satisfaction leads to a loss of social action. The mass media tend to confuse the “real environment” with the “virtual environment” (media environment), and the public is overly dependent on the media, while the facts brought by the media only partially reproduce the life situation and do not represent a social trend, which can cause undesirable consequences if exploited.
2. Conformity to the current situation. Ignoring the content of criticism. The influx of information causes information overload and creates indifference to information.
3. the media take away or deprive people of free time at a cost.
4. the large amount of violent, bloody, pornographic content and scenes in movies and television networks have a negative impact on society and affect the physical and mental health of viewers, especially young people